Key Takeaways:
To develop a video streaming app requires a structured approach, from market research and UI/UX design to scalable architecture, and ongoing maintenance.
The cost to develop a video streaming app typically ranges from $40,000 to $150,000+, depending on app complexity, features, and scalability requirements.
Essential features include user profiles, adaptive video playback, content management, analytics, and secure monetization options for long-term success.
Streaming apps can generate revenue through subscriptions, ads, pay-per-view, freemium access, or hybrid models tailored to audience behavior and content type.
AI-driven personalization, advanced analytics, multi-device streaming, and immersive AR/VR experiences will shape the future of streaming platforms.
JPLoft empowers businesses with secure, scalable, and future-ready video streaming solutions tailored for performance, growth, and long-term success.
The global video streaming market is projected to grow at a CAGR of over 20% through 2035, reaching a massive valuation that reflects surging demand for on-demand and mobile content consumption.
This rapid expansion often raises a key question, “how to build a video streaming app in today’s booming digital world?” The answer lies in understanding the right features, choosing a reliable tech stack, and following a structured development approach from idea to launch.
By aligning user expectations with modern streaming technologies and performance-driven architecture, businesses can turn this growing opportunity into a successful digital product.
So, this guide breaks down every step so you can confidently plan and execute your own scalable, high-performance streaming platform. Let’s begin with the basics.
What Is a Video Streaming App?
A video streaming app is a digital platform that allows users to watch videos online in real time without downloading the entire file. Instead of waiting for a full download, content is streamed instantly over the internet, offering a smooth and on-demand viewing experience.
These apps deliver videos in small data packets, ensuring continuous playback even on varying internet speeds. Video streaming apps can support different content formats, including movies, TV shows, live events, educational videos, and user-generated content.
Popular examples include platforms like Netflix, YouTube, and Amazon Prime Video. Whether it’s live streaming or video-on-demand, these apps are designed to provide convenience, high-quality playback, and personalized viewing experiences across multiple devices.
Types of Video Streaming Apps You Can Build
Depending on your goals and target audience, there are several types of platforms you can choose from when you build a video streaming app. Each type serves a different business purpose and user need.
Type 1: Video-on-Demand (VOD) Streaming Apps
Video-on-demand apps allow users to watch content anytime, such as movies, web series, or educational videos. Businesses that want to create a video streaming app with subscription or pay-per-view models often choose this format.
Type 2: Live Streaming Apps
Live streaming apps broadcast events, webinars, sports, or concerts in real time. They are ideal if you want to start an online video streaming business focused on audience engagement and real-time interaction.
Type 3: OTT Streaming Platforms
OTT platforms deliver premium content across devices like smartphones, smart TVs, and tablets. These apps usually require end-to-end video streaming app development to ensure scalability, security, and smooth performance.
Type 4: Social & User-Generated Content Apps
These platforms allow users to upload, share, and stream videos. They work well for brands aiming to build communities and grow the best video streaming apps through user participation.
Choosing the right type of platform depends on your content strategy, target audience, and long-term business goals. With the right approach and technology, each model offers strong potential for growth and monetization in the competitive streaming market.
Reasons to Invest in a Video Streaming App
The rapid growth of digital content consumption has made video streaming a powerful business opportunity across industries. Whether for entertainment, education, fitness, or enterprise communication, streaming platforms offer long-term value and scalability.
Understanding how to create a video streaming app can help businesses tap into this fast-expanding market with confidence.
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Massive Market Growth: According to Grand View Research, the global video streaming market is expected to expand rapidly, with projections estimating it could reach around $416.8 billion by 2030, reflecting strong adoption of on-demand and live content worldwide.
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Multiple Monetization Opportunities: Subscription models, ads, and pay-per-view options create diverse revenue streams. These models can be customized to fit different audience segments, maximizing profitability for your platform.
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Direct Audience Engagement: Streaming apps enable personalized content delivery and real-time interaction. Features like watchlists, recommendations, and live chat enhance user loyalty and retention.
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Brand Ownership & Control: Businesses retain full control over content, user data, and platform branding. This allows for consistent brand messaging and a tailored user experience across devices.
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Scalable Digital Infrastructure: Modern video streaming app development supports growth without compromising performance. Cloud-based solutions and CDNs ensure smooth streaming even during peak demand.
Investing in a video streaming app today positions your brand for sustained growth in the evolving digital ecosystem. Also, partnering with the best mobile app development company ensures expert guidance, cutting-edge technology, and a seamless development experience.
Key Features Required to Build a Video Streaming App
When you make a video streaming app, including the right features is crucial for user engagement and long-term success.
A structured video streaming app development process ensures that your platform delivers a seamless and high-quality experience. Below is a table of must-have video streaming app features:
|
Feature |
Description |
Benefit |
|
User Registration & Profiles |
Allows users to create accounts, personalize profiles, and manage preferences. |
Enhances personalization and user loyalty. |
|
Video Search & Discovery |
Advanced search, filters, and curated recommendations for easy content access. |
Helps users quickly find relevant videos, increasing engagement. |
|
Video Playback & Quality Control |
Smooth streaming with multiple resolutions and adaptive bit rate. |
Ensures uninterrupted viewing across different network speeds. |
|
Content Upload & Management |
Robust CMS for content creators to upload, moderate, and organize videos. |
Streamlines content management and keeps the platform organized. |
|
Monetization Options |
Supports subscriptions, ads, or pay-per-view models. |
Generates multiple revenue streams from your app. |
|
Analytics & Reporting |
Tracks user behavior, engagement, and performance metrics. |
Provides insights for improving user experience and content strategy. |
Including these features in your streaming app ensures you build a video streaming app that is engaging, scalable, and capable of standing out in the competitive streaming market.
Step-by-Step Process to Build a Video Streaming App
So, how do businesses actually transform a streaming idea into a reliable and scalable digital platform? Understanding the right approach, technologies, and execution strategy is crucial before entering the competitive streaming market.
This section walks you through the steps to build a video streaming app in a structured, easy-to-understand way, covering everything from planning to post-launch growth.
Development Steps at a Glance:
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Market research & idea validation
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Feature Planning & Functionality Mapping
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UI/UX design
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Architecture & tech stack selection
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App development (frontend & backend)
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Security & compliance implementation
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App testing & quality assurance
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Deployment, scaling & Go-Live
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Post-Launch Maintenance & Growth Strategy
Now, let’s explore each stage in detail to understand the complete process to build a video streaming app successfully.
Step 1: Market Research & Idea Validation
Every successful product starts with strong research. This step focuses on identifying your target audience, analyzing competitors, understanding content demand, and validating your app idea.
It also helps define your niche, whether entertainment, education, fitness, or enterprise streaming. Additionally, market research highlights pricing expectations and user behavior, ensuring you don’t invest in features that users don’t value.
Proper validation ensures you don’t build a video streaming app without a clear market need, reducing risks and unnecessary costs later.
Step 2: Feature Planning & Functionality Mapping
Once your idea is validated, the next step is defining the core features that will shape your video streaming app experience. This stage focuses on identifying functionalities that make the platform intuitive, engaging, and easy to use for both end users and administrators.
Key feature planning focuses on user onboarding and profiles, smart search and filtering, content discovery, personalized recommendations, smooth playback controls, watchlists, notifications, and a centralized admin panel.
These are the must-have features of a mobile app, as they directly shape usability, performance, and long-term user engagement.
Step 3: UI/UX Design
Design plays a major role in how users interact with your platform. Clean layouts, intuitive navigation, and smooth content discovery significantly impact engagement and retention.
During this phase, designers create wireframes, prototypes, and visual elements to design a video streaming app that feels consistent and user-friendly across devices. A strong UI/UX design also reduces user friction, making it easier for viewers to find content and stay engaged longer.
By prioritizing simplicity, responsiveness, and accessibility, a well-crafted design ensures users enjoy a seamless viewing experience from the first interaction to long-term usage.
Step 4: Architecture & Tech Stack Selection
A scalable mobile app tech stack is the backbone of any streaming platform. This stage focuses on defining the video streaming app architecture, including servers, databases, cloud storage, APIs, and content delivery networks.
Choosing the right technologies ensures efficient data handling, smooth playback, and minimal buffering. This step is critical in video streaming platform development, as it determines how well your app can handle traffic spikes and long-term growth.
Also, a future-ready tech stack allows seamless integration of advanced features like AI-driven recommendations, analytics, and cross-platform scalability without frequent rework.
Step 5: Frontend & Backend Development
This is where your concept starts turning into a functional product. Frontend development handles user-facing elements, while backend development manages authentication, content delivery, databases, and server logic.
Whether your goal is to create a video streaming app for on-demand content or focus on live streaming app development, this stage includes integrating players, payment gateways, notifications, and analytics.
A well-coordinated development process ensures performance, stability, and scalability. To achieve this level of efficiency and quality, many businesses choose to hire iOS app developers and experienced backend specialists who can build robust, high-performing streaming solutions.
Step 6: Security & Compliance Implementation
Security is a critical requirement for streaming platforms. This step focuses on protecting user data, securing content, and preventing unauthorized access through encryption, DRM, and secure authentication methods.
Strong app security helps prevent piracy and builds user trust. At the same time, meeting legal and regional standards makes video streaming app compliance essential to avoid penalties, content restrictions, or operational disruptions.
Implementing security and compliance measures early also simplifies future audits, supports global expansion, and ensures your platform operates smoothly across different markets.
Step 7: App Testing & Quality Assurance
Before launch, comprehensive video streaming app testing ensures the platform performs well under real-world conditions. This includes functional testing, performance testing, load testing, and cross-device compatibility checks. Testing helps identify bugs, buffering issues, crashes, and UI inconsistencies.
A thoroughly tested app delivers a smooth viewing experience, reduces negative reviews, and improves overall user satisfaction. Rigorous quality assurance also ensures the app remains stable during peak traffic, helping build user trust and long-term platform reliability.
Regular testing cycles after updates further help maintain consistent performance and ensure new features do not disrupt the overall user experience.
Step 8: Deployment, Scaling & Go-Live
Once testing is complete, the app is deployed to app stores or web servers. This phase includes cloud configuration, server optimization, and monitoring system performance during launch.
For mobile platforms, teams must carefully submit an iOS app to App Store by following Apple’s review guidelines and performance standards. A well-planned deployment strategy ensures minimal downtime and smooth onboarding.
As the platform scales, backend resources are optimized to handle growing user demand. After initial rollout, businesses can publish an app to Google Play Store while exploring top live streaming business ideas that help attract users and expand reach early.
Step 9: Post-Launch Maintenance & Growth Strategy
Launching the app is only the beginning. Continuous updates, bug fixes, and performance optimization are part of video streaming app maintenance. Regular improvements keep the platform stable and competitive.
A clear video streaming app development roadmap helps guide feature upgrades, scalability planning, and long-term growth. Ongoing user feedback, analytics tracking, and performance monitoring allow businesses to refine the experience over time.
This proactive approach ensures higher user retention, improved app ratings, and sustained success in a rapidly evolving streaming market.
If you’re researching how to develop a video streaming app for a specific niche, following a structured approach is key. Each phase, from research and design to deployment and optimization, plays a vital role.
With these steps, businesses can launch tailored platforms supported by a reliable video streaming app development solution designed for long-term success.
Best Tech Stack to Create a Video Streaming App
Choosing the right video streaming app tech stack is crucial when you make a video streaming app. The right combination of front-end, back-end, cloud, and streaming technologies ensures smooth performance, scalability, and a high-quality user experience.
Here’s a breakdown of the most effective tech stack for modern streaming apps:
|
Layer |
Technology/Tool |
Purpose |
Benefit |
|
Frontend |
React Native, Flutter, Swift (iOS), Kotlin (Android) |
Build responsive, cross-platform user interfaces |
Delivers seamless experience on mobile devices and tablets |
|
Backend |
Node.js, Python, Java |
Handle server-side logic, APIs, and content management |
Ensures fast processing and reliable performance |
|
Database |
MongoDB, PostgreSQL |
Store user data, video metadata, and app settings |
Provides scalability and quick data retrieval |
|
Cloud & Storage |
AWS, Google Cloud, Microsoft Azure |
Store video content, manage servers, and enable cloud computing |
Supports scalability and reduces infrastructure overhead |
|
Streaming Protocols |
HLS, MPEG-DASH |
Stream videos efficiently over different network speeds |
Ensures smooth playback and adaptive quality |
|
Content Delivery Network (CDN) |
Cloudflare, Akamai |
Distribute video content across the globe |
Reduces latency and buffering, improving user experience |
|
Security & DRM |
SSL/TLS, JWT, Widevine, FairPlay |
Protect content and user data from piracy |
Ensures secure streaming and builds trust |
|
Analytics & Monitoring |
Google Analytics, Mixpanel |
Track user engagement and app performance |
Helps optimize content delivery and user experience |
Selecting the right tech stack is a key part of how to build a video streaming app that is scalable, secure, and user-friendly. By carefully choosing technologies for each layer, you can create an app that delivers top-quality performance and engages users effectively.
How Much Does It Cost to Make a Video Streaming App?
The cost to build a video streaming app typically ranges between $40,000 – $150,000+, depending on the app’s complexity, features, and technology requirements.
A basic MVP with essential streaming features falls on the lower end, while advanced platforms with live streaming, AI-driven recommendations, and multi-device support require higher investment.
Factors like platform choice (iOS, Android, or web), UI/UX design depth, cloud infrastructure, and security integrations also play a major role in final pricing.
Additionally, scalability, third-party integrations, and ongoing maintenance can influence long-term costs. Planning your budget wisely ensures you get a high-performance, future-ready streaming platform without unexpected expenses.
Estimated Cost Breakdown:
|
App Complexity Level |
Key Inclusions |
Estimated Cost |
|
Basic MVP |
User login, video playback, basic UI, limited content |
$40,000 – $60,000 |
|
Mid-Level App |
Advanced search, subscriptions, analytics, improved UI/UX |
$60,000 – $100,000 |
|
Advanced App |
Live streaming, AI recommendations, multi-device support, DRM |
$100,000 – $150,000+ |
This breakdown helps you understand where your investment goes and choose the right development approach based on your business goals.
Monetization Models for Video Streaming Apps
When you create a video streaming app, selecting the right video streaming app monetization model is crucial for turning your platform into a profitable and sustainable business.
The choice of model depends on your target audience, content type, and long-term growth goals. Here are the most widely used approaches:
1. Subscription-Based Model (SVOD)
Users pay a recurring fee, usually monthly or yearly, for unlimited access to all content. This model provides a predictable and stable revenue stream while encouraging continuous content creation.
Platforms like Netflix and Disney+ thrive on this approach, as it ensures long-term user engagement and retention.
2. Ad-Supported Model (AVOD)
In this model, users access content for free, while revenue comes from ads displayed before, during, or alongside videos. This approach lowers the entry barrier for users, making it easy to attract a large audience.
The key to success is delivering non-intrusive, relevant, and well-targeted advertisements.
3. Pay-Per-View Model (TVOD)
Users pay for individual content items such as movies, concerts, webinars, or premium events.
This is ideal for platforms offering high-value, one-time content. Pay-per-view ensures that creators and businesses are compensated directly for premium offerings without requiring recurring subscriptions.
4. Freemium Model
The freemium model provides free content with limited features while reserving premium content or advanced functionalities for paying users.
This is an excellent way to attract a large user base initially and gradually convert them into loyal subscribers by demonstrating the value of paid features.
5. Hybrid Model
Combining subscriptions, ads, and pay-per-view allows maximum flexibility. Platforms using a hybrid model can cater to different audience preferences, diversify revenue streams, and adapt to changing user behaviors.
It’s particularly effective for businesses aiming for global reach and scalability.
By implementing these mobile app monetization strategies thoughtfully, businesses can generate revenue efficiently while keeping users engaged, satisfied, and coming back for more.
Choosing the right model also sets the foundation for long-term growth, scalability, and a competitive edge in the crowded streaming market.
Challenges in Video Streaming App Development
Building a successful video streaming platform is highly rewarding but comes with significant hurdles.
Understanding these video streaming app development challenges beforehand is critical to avoid pitfalls and ensure smooth operations:
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High Bandwidth & Server Costs: Delivering high-quality video content to a large user base demands robust server infrastructure and cloud solutions. Without careful planning, these costs can escalate quickly, especially for HD and 4K streaming.
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User Experience Optimization: Lag, buffering, or slow loading times frustrate users. Learning how to make a video streaming app involves designing an intuitive interface, responsive navigation, and smooth playback to retain viewers and encourage longer watch sessions.
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Security & Content Protection: Protecting digital assets is a top priority. Implementing encryption, DRM, secure authentication, and access controls prevents piracy, data breaches, and unauthorized sharing, safeguarding both content creators and platform owners.
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Scalability Challenges: Platforms must be designed to handle sudden spikes in traffic without performance degradation. Improper scaling can lead to crashes, slow streaming, and lost users, making scalability a critical consideration in app development challenges.
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Integration Complexity: Modern streaming platforms often integrate multiple tools, including payment gateways, analytics systems, recommendation engines, and third-party APIs. Ensuring these systems work seamlessly without causing downtime or errors is often one of the toughest challenges.
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Continuous Maintenance & Updates: A successful streaming platform requires ongoing monitoring, bug fixes, feature upgrades, and performance optimization. Without consistent maintenance, user experience can degrade, leading to churn and negative reviews.
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Device & Platform Compatibility: Users access streaming apps on multiple devices, including smartphones, tablets, smart TVs, and desktops. Ensuring smooth performance across all platforms adds to the development complexity and requires careful planning.
By proactively addressing these challenges, businesses can build robust, secure, and scalable streaming platforms that meet user expectations and stand out in a competitive digital landscape.
Understanding why video streaming apps fail helps teams tackle potential pitfalls early, ensuring smoother launches, happier users, and a higher likelihood of long-term success.
How Long Does It Take to Build a Video Streaming App?
When planning a video streaming platform, one of the first questions businesses ask is how long does it take to develop a video streaming app. The timeline depends on app complexity, platform choice (iOS, Android, Web), feature set, and team experience.
On average, a fully functional app can take anywhere from 4 to 9 months, while more complex platforms with live streaming, advanced personalization, and AI-driven recommendations may take 10–12 months or longer.
Here’s an estimated breakdown of time for building a video streaming solution:
|
Development Phase |
Estimated Timeframe |
Key Activities |
|
Market Research & Planning |
2–3 weeks |
Idea validation, competitor analysis, target audience study |
|
UI/UX Design |
3–5 weeks |
Wireframes, prototypes, visual design |
|
Frontend & Backend Development |
12–20 weeks |
Feature integration, APIs, database setup |
|
Security & Compliance |
2–3 weeks |
DRM, encryption, GDPR/CCPA compliance |
|
App Testing & Quality Assurance |
4–6 weeks |
Functional, performance, load, cross-device testing |
|
Deployment & Launch |
1–2 weeks |
App Store submission, server setup, go-live monitoring |
|
Post-Launch Maintenance (Ongoing) |
Continuous |
Updates, bug fixes, performance optimization |
A clear timeline like this helps stakeholders plan resources effectively and ensures a smooth development process for your build a video streaming solution project.
Future Trends to Make a Video Streaming App
The video streaming industry evolves rapidly, and staying ahead requires leveraging emerging technologies and trends.
As user expectations continue to rise, platforms that adopt cutting-edge technologies and innovative features will not only attract more viewers but also retain them longer.
Staying updated with these trends is essential for businesses aiming to launch a competitive and future-ready streaming app. Here are the top trends in video streaming apps shaping the future of video streaming platforms:
1. Localized Viewing Experience
Global audiences expect content in their native languages with culturally relevant recommendations. Integrating localization in streaming apps improves engagement, expands your reach, and enhances the overall user experience.
2. Multi-Device & Cross-Platform Streaming
Users expect seamless access across smartphones, tablets, smart TVs, and desktops. Future-ready platforms ensure cross-platform synchronization and a consistent experience on every device.
3. AI-Powered Streaming
Artificial intelligence is revolutionizing content recommendations, personalized playlists, automatic captions, and predictive analytics. Leveraging AI app development services allows platforms to deliver smarter, more engaging experiences.
4. Interactive & Social Streaming Features
Integration of chat, live polls, watch parties, and community features increases user engagement. Social interaction keeps viewers connected and encourages long-term retention.
5. CDN for Faster Streaming
Content Delivery Networks (CDNs) are essential for faster streaming and minimal buffering. Role of CDN in video streaming helps to optimize content delivery across geographies, ensuring a high-quality viewing experience even during peak traffic.
6. Advanced Analytics & Personalization
Data-driven insights help refine content strategies and improve retention. Personalized recommendations, adaptive streaming quality, and viewing habit analysis make platforms smarter and more appealing.
7. Immersive Experiences with AR/VR
Augmented Reality (AR) and Virtual Reality (VR) technologies are reshaping immersive content experiences. From virtual concerts to interactive 360° videos, AR & VR in video streaming apps can differentiate your platform and attract tech-savvy audiences.
By incorporating these trends, businesses can make a video streaming app that’s not only modern but also future-proof, competitive, and aligned with evolving user expectations.
Partner with JPLoft to Build a Scalable Video Streaming App
Building a high-performing streaming platform requires more than just coding, it demands strategic planning, technical expertise, and scalability-focused execution. By partnering with JPLoft, a trusted video streaming app development company, you gain access to a team that understands both technology and business goals.
JPLoft specializes in custom video streaming solutions designed for performance, security, and long-term growth. From intuitive UI/UX design and robust backend architecture to cloud integration and advanced streaming features, every solution is tailored to your unique requirements.
Whether you’re launching an on-demand platform or a live streaming solution, we ensure seamless playback, scalability, and compliance.
With a proven development approach and end-to-end support, JPLoft helps businesses transform ideas into future-ready streaming platforms that stand out in a competitive market.
Final Wrap-Up
Understanding how to build a video streaming app involves much more than developing features, it’s about creating a secure, scalable, and engaging platform that meets evolving user expectations. From choosing the right tech stack and monetization model to addressing development challenges and future trends, every step plays a vital role in long-term success.
By following a structured development approach and partnering with the right experts, businesses can launch high-performance streaming apps that deliver value, retain users, and scale confidently in a fast-growing digital ecosystem.
With the right strategy in place, streaming platforms can adapt to changing user behaviors, leverage emerging technologies, and stay competitive in an increasingly crowded market for years to come.
FAQs
Building a video streaming app starts with market research, feature planning, UI/UX design, selecting the right tech stack, development, testing, and deployment, followed by continuous maintenance and upgrades.
The cost typically ranges between $40,000 – $150,000+, depending on features, platforms, streaming type (live or on-demand), and scalability requirements.
A basic MVP can take around 4–6 months, while a full-featured, scalable streaming platform may require 9–12+ months.
Key features include user profiles, search and content discovery, video playback controls, recommendations, notifications, admin dashboards, and secure content delivery.
Common challenges include scalability, high bandwidth costs, content security, buffering issues, cross-device compatibility, and ongoing maintenance.
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