Matrimonial Mobile App Development: Features, Cost, Process and Team Structure

In the world of the internet, everyone is online and getting benefits from it. The Internet also plays an important role when it comes to meeting new people online. There are many companies that are launching their own matrimonial mobile application for users to find their partners online. 

Many parents are searching for a partner online for their daughters and sons. On matrimonial applications, they can easily find their partners. The matrimonial mobile application includes all the information regarding the bride and groom. The parents can get information easily on matrimonial applications. Developers should have experience in matrimonial mobile app development while developing an application. 

The best thing about matrimonial mobile applications is that it includes all biodata of the bride and groom. So what do users have to do to get this information for the bride and groom? They just have to simply register in the mobile application by uploading their own information. Users can choose free/ paid membership according to their needs. 

Matrimony Mobile Apps & Services Market Share

As per the study report by credible institutions, it has been found that in India alone, more than five million marriages are performed every year, with a sum of around $250 million accumulating. These statistics attract a lot of investors to invest in this area of ​​business as it is a continuously growing area of ​​business.

Investments from top firms have seen the matrimonial market grow by 25%-30% every year. Millennials and Gen Z people are finding it extremely useful and are investing more time and energy in it than any other mod. Mobile internet penetration is increasing with every passing year which is helping these matrimonial mobile apps. For example, mobile penetration was 52.5% in 2015 and is expected to reach 63.5% in the coming years.

Revenue Of The Online Matrimony Market In India

Source: Statista

These statistics are proof that marriage is set to grow at a rapid pace in the coming future and since it is easy to achieve, it will reach more and more audience in less time than expected. This time can be said to be the right time for anyone who is looking to invest in Matrimony Mobile App.

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Important Points Of Matrimonial Application

Developers have to ensure that their mobile application is safe and secure to link for the users. The matrimonial application goal should be to help millions of people from different communities to find their partners. 

If you are also planning for matrimonial mobile app development, you have to ensure that the interface and design of the application should be attractive and good-looking with some interesting features and functionalities. Developers can add different kinds of features while matrimonial mobile app development. 

Users should not find any difficulties in using your features and they can easily create an account in your application. 

You have to add different kinds of features for the users so they can take maximum benefits from your application. You can add an automatic feature for the users in which the profiles of different people can match directly without searching for them. This feature can help lots of users to find their partners. 

Benefits Of Matrimonial Application 

• The matrimonial application is very helpful for the audience because it makes it easy to find their partners within their community and cast.
• In mobile applications, there are lots of profiles available for the users so they can easily navigate and find a perfect person according to their choices.
• Mobile applications will also attract a new audience because it allows the users to see lots of profiles and also help to match the profile quickly with others. 
• There will also be no issue of privacy as well because of the highest security features. 
• Companies can do marketing and advertising of matrimonial mobile applications very easily.  But to make your matrimonial app popular, developers have to add attractive designs and functionalities while matrimonial mobile app development. 
• There will be basic and advanced features for users to reduce their efforts. 
• Users can easily see multiple profiles at once in a mobile application. 

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General Key Features for Matchmaking apps

For providing a secure, reliable, and convenient app to your user, try to keep a combo of basic and advanced features. It makes your app more useful and they can connect with other people hassle-free.  Let’s have a look at features:

• Easy Login and Signup
• Set-up profile
• Upload pictures
• Check/Add Horoscope
• Set search preferences
• Search for bride/groom
• Send invitation
• Paid membership to unlock more features
• Connect and chat
• Call with partners
• Privacy protection
• Live customer support
• Push notifications to receive related matches

Features Of Matrimonial Mobile Application

1. Add to Favourite 

You can use this feature to store the profiles of different persons in which you are interested and see them easily when you open the application next time. 

2. Add Images from your Phone

Your matrimonial application should allow the users to upload images from their phone so they can easily add them to their profile and share it with \different persons in which they are interested. 

3. Allow Social Media Integration

You also have to give an option to the app users to see social media profiles of persons in which they are interested to know them better and also allow them to share the images on their social networking sites. 

4. In-app Chat And Calling Option

This feature will allow the users to chat and call different persons within the application. This feature also helps the users to communicate with other users in which they are interested.

5. Allow In-App Camera

This is an interesting feature for the users in which users can click and share the pictures live straight from the camera. users can save a lot of time by using this feature.

6. Integrate GPS

GPS is one of the most important features in matrimonial applications because with the help of this feature users can find nearby matches. 

7. Different Payment Gateway Option

You can add different payment options for the users to purchase your premium membership in the application. 

8. Give Search And Filter Options

This feature will help the users to search the users according to their requirements and needs like their place, job, community, caste, etc. 

9. Integrate OTP (One Time Password)

When a new user signs up for your application one-time password should be automatically generated and sent to them through the app, SMS, email, call, etc. 

10. Privacy of Users

Users’ privacy is a very important part of the matrimonial mobile application.  You have to allow the app users to block the other profiles which are sending unnecessary messages and calls to them. 

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 Advance Development Features of Matrimonial Websites

User Panel-

The user panel helps users register on the matrimonial platform and find a suitable partner using compatibility preferences. Users provide some basic pieces of information and select the prospective partner. Matrimonial websites provide some basic and advanced features based on the membership plan.

Let’s look at those features-

General Features of Matchmaking Apps

Matrimonial sites offer basic information about potential partners to seamlessly navigate the sea of potential prospects based on preferences on the platform. This basic information is useful to understand the other party’s needs and convey the right messages to other parties and vice versa.

Let’s look at some of the key features of a matrimony app-

• User Login/ Registration
• Profile management
• High-quality image
• Introductory video
• Compatibility preference setting
• Horoscope/ Kundali
• Sent invitation
• In-app messages
• Audio/video call
• Privacy protection
• Live customer support
• Push notifications
• Subscription plans

Advanced Features in A Matrimony App

Apart from must-have features in a matrimony app, some features are accessible only to paid members.

Let’s look at those features-

• Profile boost
• Advanced search
• GPS integration
• Social integration
• Payment gateway
• User blocking
• Discounts & offers

Admin Panel

Admin panel helps the matrimonial company manage user data and effectively cater to users’ needs. Based on users’ preferences and needs, the website provides offers, discounts, and a safe platform for everyone while taking preventive measures.

Let’s look at the feature that helps the admin reach the desired goal-

• Login
• Dashboard
• User data verification
• User management
• New invites management
• Success story sharing
• Social media integration
• Affiliate programs
• Membership packages
• Google Analytics
• Payment gateway
• Push notifications

Cost To Develop Matrimony Application

The cost of matrimony application depends on many things. Here we have discussed all of them in detail:

1. The Platform Of The Application (iOS or Android)

First, you have to choose the platform of the app whether you want to develop the application for android or iOS. If you choose your application to be developed for both platforms then it will increase the cost of application development. 

2. Design Of Application

To attract a large audience for your application you will need an attractive and good-looking design. You have to give special attention to the design of the application because it is an important part of matrimonial mobile app development. But when you integrate an attractive and impressive design for the application it will increase the cost of matrimony mobile apps.

3. Application Size

It means a number of features and functionalities must be included in your application. 

4. App Developers

The cost of matrimonial mobile app development will depend on the geographical location of the mobile app developers selected by you by their experience and expertise level etc. 

• App developers based in the US/UK charge $70-$250 per hour.
• App developers based in Eastern Europe charge $50-$150 per hour.
• India based app developers charge $20 – $70 per hour for their services.

The estimated cost of developing a matrimony app for mobile will range from $15000 to $20,000 if you choose to add advanced features, which will cost even more.

5. Payment Integration 

If you want to integrate a mobile wallet into your matrimonial application then it will increase the cost but it also provides solutions regarding payment-related problems. It will give lots of benefits to the users.

For matrimony mobile app development, you need a team structure

It is easy to build an app if your team consists of talented and skilled members. To build the app you’ve always wanted, you’ll need a team of developers, managers, testers, and designers. Your app should be compatible with both iOS platform and Android. It will attract many people.

People in the development team:

• Business analysis team
• Project Manager
• Android ios app developer
• Front-end developers (UI/UX developers, AngularJS developers)
• Backend Developers (PHP Developers, .Net Developers, NodeJs Developers)
• QA professional

Also Read: Importance of Responsive Web Design to Grow Your Business

Top 5 Matrimonial Websites

1. Shaadi.com

It is the most popular and trusted Indian matrimonial website, founded in 1997. It is the most preferred website among Indians for arranged marriages in India, Bangladesh, and Pakistan. The company also has offices in the USA, Canada, UAE, and the UK. The online matchmaking site has worked with over 35 million people in the last 24 years.

Pros- 

• Best for arranged marriages
• 24+ years of experience
• Wide user base, including NRIs
• The strict profile screening system
• Best security and privacy protocols

Cons-

• Mainly Asians are available on the website.

Visit: Shaadi.com

2. Jeevansathi.com

Jeevansathi is another famous Indian matrimonial site owned by Info Edge Ltd in 2004. The company has more than 6 million employees worldwide. Users can shortlist, send requests and connect with potential candidates through messages. During the profile setup, users can record the introduction as a video.

Pros-

• Free messaging
• More than 18 years of experience
• Wide user base

Cons- 

• Limited options in the free version

Visit: Jeevansathi.com

3. Bharat Matrimony

With the experience of more than 22 years, Bharat matrimony is one of the most trusted online matchmaking websites popular among various religious communities, along with 18 popular regional matrimonial portals. The latest women-centric campaign, #BeChoosy launched on various platforms, which gives and talks about women’s right to choose a partner.

The company also offers various wedding venues across India on its other platform, Mandap, and offers to cover all wedding preparation and functions on its other platform, Wedding Bazaar.

Pros-

• For arranged marriages only
• More than 22 years of experience
• Offer a complete wedding preparation plan
• Wide user base

Cons-

• Not suitable for dating

Visit: Bharatmatrimony.com

4. SimplyMarry

It is one of the most popular matrimonial websites that are completely free. You or any one of your relatives can register on the platform for free and start looking for the preferable partner. You can build an extensive profile with a high-quality photo. Once registered, you can send requests to other members of the platform.

Pros- 

• For arranged marriages, only
• Free profile building
• Free messages

Cons-

• Not for dating

5. Elite Matrimony

The Elite matrimony has over 14 years of experience in online matchmaking services. The matrimonial company is part of the Matrimony.com group that owns the Bharat matrimony. The company started its services to cater to the needs of millionaires and elite people in society. The company also provides multiple membership plans based on your choices.

Pros- 

• Excellent client services
• Understand client requirements
• For Elite people
• Wide database
• Over 14 years of experience

Cons- 

• Expensive membership plan

Visit: Elitematrimony.com

Technology Stack Used For Developing Matrimonial Mobile App

• Mobile: Android, iOS
• Push Notifications: Twilio, Push.io
• SMS, Voice, and Phone Verification: Nexmo, Twilio
• Backend: PHP, JavaScript, MySQL
• Payments: Braintree & PayPal, Stripe, EWallets, NetBanking, Cards
• Database: MongoDB, Hbase, Cassandra, Postgress, Mail Chimp Integration
• Cloud Environment: AWS, Google, Azure
• Realtime Analytics: Hadoop, Spark, BigData, Apache Flink, Cisco, IBM

Conclusion

If you are planning to develop your own matrimonial application then you should select the best mobile app development company which has the ability to design and develop a great interface for the users. 

JPloft has experience of more than 10+ years. Our developers will develop a perfect matrimony app with advanced features and functionalities. JPloft developers always use the latest technology to develop mobile applications. 

Give us a call (+91 6350220215) or send us an email ([email protected]) to learn how we can help.