Over the past decade, the dating landscape has changed drastically with the rise of mobile dating apps. There are over 366 million active users who are using these dating apps to find their ideal match. The revenue of the dating app development sector has increased and is expected to reach $70.84 million by the end of 2023. Entrepreneurs, startups and businesses are taking this high demand as an opportunity to wedge in the dating app industry and get a favourable outcome from it.
List of Most Popular Dating Apps
Tinder
Tinder is the most popular dating app which allows users to swipe left or swipe right to like or dislike other user's profiles. Tinder's vast dating pool ranges from people looking for serious relationships to those who are just interested in a quick fling. Its matching system is location-based, so after creating an account, it will show you profiles of people who can be your match based on your preference and who are also available in close areas. You should partner with a dating app development company to develop app like Tinder. Pros
- The top Pick feature sends you the recommendation of a worthy match based on your activity.
- Through a Tinder passport, you can adjust your location and allow you to view potential matches from different countries also.
- The free plan offers a lot of flexibility.
Cons
- Premium memberships are expensive
- Brief profile without any detailed description
- Limited preference filters
eharmony
Eharmony is the best dating app for those people who are looking for long-term relationships. Over the past few years, this app helped over 2 million people to find their perfect match. eharmony offers a proprietary compatibility quiz in which you have to answer 80 personality or compatibility-related questions based on which it will suggest an ideal match for you. Hence, it is among the list of top dating apps. Pros
- Its personalised process of taking personality tests helps to find a compatible partner
- eharmony also offers a video date option for premium members
- Detailed profile creation
Cons
- It is more expensive in comparison to other dating apps
- A lengthy questionnaire takes a while to complete
- Limited free trial
OkCupid
OKCupid is a beloved app by millions across the globe. You are required to answer 15-question personality tests, according to which the algorithm will suggest potential partners for you. OkCupid's attentive and clean user interface allows the user to navigate easily through the vast number of profiles. The free plan offers many features that include daily sections of matches as per profile, limited Superlikes and an option to connect with international users. Pros
- The cool feature of read receipts will let you know if your crush or potential has seen your messages.
- Personally based matching system
- Superlike increases the chances of matching up to 5x
Cons
- No serious solution for Fake profiles
- Too many adds
- Free members can only view one intro at a time
Hinge
Hinge app claims to be the only dating app that focuses on finding long-term connections for its users. Its matching functionality is based on interests and preferences rather than mindless swiping culture. The "dead-breaker" feature of Hinge asks you to choose one filter result that is a definite no-go for you. Its features add a touch of personalisation by allowing users to like or comment on the stories and posts of other users. You can also become part of this market embracing dating app development solutions for making a robust sharing app. Pros
- Offers the feature "date from home" that helps users move from messaging to video calling.
- Matches can be strictly filtered through "deal breakers."
- It is feature-rich app
Cons
- Lack of customer support
- Profile loading is slow
- Sometimes, users find it complicated to use
Grindr
Grindr is the only app in the list that is designed for the community of gays, bisexuals, and transgender people. Initially, it was only for gay men, but with time, Grindr expanded its services to the whole LGBTQ community. It has a section named "For Everyone "where users can select their identity. It is also a location-based app that reaches almost every corner of the world, due to which it enjoys a good engagement rate and popularity. You should opt for the best dating app development services to develop an app like Grindr.Pros
- The "Chat translate" feature allows users to connect with one another despite the different languages.
- Incognito helps users to appear offline from other users
- It is completely free
Cons
- Apps can have connectivity issues
- It has no desktop versions
- Only for casual dating
Badoo
Badoo is a Russia-based dating app that is an excellent choice for those who are looking for love, friendship, or casual relationships. It is integrated with multiple safety features that secure users while exploring the dating scene. For instance, the "rude message detector "highlights the sexual content and insults. You can report the users and ask for an investigation from the safety team. Primarily, it is a free app, but to utilise advanced features, users can subscribe to premium plans. Pros
- People can search for people who look like their celebrity crush
- User verification for authenticity
- Offers the credits to redeem premium add-ons
Cons
- Lack of personality-based matching system
- Fewer features than its competitor apps
- Free plans are not up to the mark
Bumble
It is a platform that has brought dating, friend-finding, and career-building into one social networking platform. It is a unique approach to dating culture by only allowing women to initiate interactions with matches. Women get 24 hours to make their first move after they get matched with someone. If they don't initiate the conversations, then the chat will expire. Bumble offers "Bizz" and "Bff" modes that encourage the users to make professional connections and best friends, respectively. Just be the part of this unique dating culture and develop a one- stop platform app like Bumble with the help of powerful dating app development company. Pros
- Unlimited chats and calls for free
- Encourage Worm to make the first movie
- Expands its services for the LGBTQ community, also
Cons
- Expensive premium membership
- Limited filter options in free membership
- No match after no communication within 24 hours
Match
Match is a well-known dating app with a traditional catalogue-like layout design, which has a large user base of over 70 million. The "match phone" feature keeps your real phone number hidden while you are browsing for your ideal one. Free users can set up their accounts and start conversations with others, but advanced features like who viewed your profile can be accessed after premium membership. Pros
- It is affordable for users.
- Matchmaking algorithm
- Helps to find out long-term relationships
Cons
- Limited features for a free version
- Not for casual dating
Wrapping Up
Dating apps are categorised into multiple categories based on matchmaking system, niche, geolocation, swipe system, etc. Professionals are leveraging emerging technologies such as Artificial intelligence, machine learning, augmented reality, social network integration, and multi-lingual support for creating scalable dating apps. To enter this market with a user-friendly and powerful app, you need to hire one of the best dating app development companies. From app development to app deployment, your partner company should dedicate a team of skilled technocrats who can perfectly execute dating app projects.
