There are no limitations to eCommerce businesses; you can think of anything because nowadays everybody prefers to shop online rather than at a store. This applies to every industry on the planet. And what allowed you to reach customers at any time, from any location, via any device? “The Internet”. However, the devices you use to target them have a significant impact on your success.
We are all aware that mobile consumption has steadily taken over our life. According to research, 76 percent of adults own a cellphone, and a smartphone is used by 81 percent of that population. Take a look around; practically everyone is holding one of these devices.
As a business owner, you should be aware of this and respond accordingly. However, you may be wondering how this information may assist you in starting a business or increasing your eCommerce sales. Furthermore, if you merely use a website, your eCommerce business will not be able to fulfill its full potential. If you look at the recent eCommerce trends, you’ll notice that everything is moving towards mobile.
Is a mobile app, however, absolutely necessary? Yes, it certainly is. And, if you want your company and website to be relevant in the future, you must create a mobile eCommerce app.
Mobile Commerce is Trending Up
Mobile device sales have fully taken over eCommerce enterprises. You may examine your sales data to see which devices your consumers are using to shop. The majority of consumers use their smartphones and tablets to browse and shop.
In fact, mobile devices account for 67 percent of all eCommerce sales worldwide. Mobile sales are essentially ruling the eCommerce sector.
Customers Prefer Mobile Applications
Do you know that over 78 percent of clients prefer to buy from an eCommerce store via an app rather than a mobile website?
That is, if you currently have 100 mobile transactions each week, approximately 80 of those consumers would prefer to shop on your brand’s or company’s app. These are your frequent customers, after all. Consider how many folks you’re missing out on because you didn’t submit an application.
People choose mobile applications over mobile web pages for two main reasons: convenience and speed. Furthermore, mobile apps provide users with a superior buying experience.
For example, when you go online to buy something for yourself, would you rather buy from a website or an app? Obviously, from an app. As a result, no matter how good or responsive a mobile website is, an app’s features will always provide a better user experience.
Gain a Competitive Advantage
Your eCommerce website is at a disadvantage without a mobile application.
Customers prefer to shop through mobile apps, thus they will eventually cease buying from your mobile site. Even while the mobile sales you’re getting right now are fortuitous, they won’t remain forever.
Being an early bird and developing an eCommerce app, on the other hand, will provide you with an advantage over competing websites. And, if a buyer has to choose between your site and a competitor’s, having an app will almost surely convince them to shop with you.
As a result, an eCommerce app can benefit you and your company in a variety of ways.
Contact JPLoft today if you’re seeking mobile app consultants or searching for a mobile app development company.
We have trained and experienced mobile app developers who can create any form of the mobile app, no matter how complicated your app concept is!